Praxus Research

Process quality is the multiple

In a market where buyers hold the clock, outcomes are decided before launch, in the data room, the model, and the narrative. Preparation is not a formality. It is the spread between a fair price and a full one.

Papers, glasses and a calculator on a desk.

When markets run hot, speed hides flaws. Buyers compete for access, diligence compresses, and rough edges get priced through. In a market where buyers hold the clock, the dynamic inverts. Every flaw found late becomes leverage, and every delay belongs to the seller. Pricing has given sellers no help: GF Data has lower-middle-market buyout multiples at 7.2 times EBITDA for 2025 and 7.3 times in the first quarter of 2026, roughly where they have sat since mid-2024. Nobody is paying through a problem.

Watch where processes actually die and it is rarely the headline story. Axial's analysis of 75 letters of intent that broke in 2025 puts diligence findings outside the quality of earnings at 25.3 percent of failures and EBITDA discrepancies found in the quality of earnings at 21.3 percent. Nearly half of the deals that died after signing died on something the seller could have found first. Renegotiation failures took another 14.7 percent. Financing, the reason everyone blames, was 10.7 percent.

The specific failures are familiar. The model that does not tie to the financials. The cohort data assembled late. The customer contract with a change-of-control clause nobody read. The narrative that says one thing in the deck and another in the data room. Each one small, each one a retrade argument, each one avoidable.

Preparation, done properly, is not paperwork. It is deciding the questions before the buyer asks them. What is the real growth algorithm. Which customers will a diligence team call, and what will they say. Where are the weak points, and is the story about them ready and honest. A prepared seller answers quickly, keeps momentum, and keeps tension among buyers alive. An unprepared one converts a competitive process into a bilateral negotiation, one finding at a time.

This is also why preparation is senior work. Assembling files is administration. Deciding positioning, sequencing, and what the company should fix before it goes out is judgment, and it compounds. Companies that begin early enter the market with fewer known issues and better answers to the rest.

Buyers describe price as a function of quality and risk. Process quality is the part of both that the seller controls. In a market where the multiple is not moving, it is worth more than any tactical cleverness after launch. Preparation is the spread between the fair price and the full one, and it is earned before anyone sees the name.

More notes

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No. 08

How buyers underwrite AI exposure now

M&ATechnology

Praxus Research
3 min read

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Acquirers have stopped paying for the word and started testing the substance. In technology processes, AI claims are now diligenced like revenue quality. Sellers should prepare for that scrutiny before launch, not during it.

No. 07

When the strategic comes to the table

M&AStrategic buyers

Praxus Research
3 min read

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Corporate acquirers are the largest buyers in the market and the most selective. In 2025 they drove software M&A and paid the widest premium in a decade. By mid-2026 they had pulled back from sponsor-owned assets. A credible strategic bid changes the design of a process, and the process has to be designed for it.

No. 06

The cost of waiting for a better market

Capital raisingTiming

Praxus Research
3 min read

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Timing a raise or a sale to the rate cycle is a trade most private companies lose. The window that matters is company-specific, set by momentum, runway, and buyer attention. It rarely lines up with the macro one.

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